Massachusetts, USA, 20 October 2023: Illinois Tool Works Inc sites in Newburyport, MA and Bloomfield, CT (known as ITW ShineMark) have received Silver Medal susta...
Posts about
Foils
There are more metallic design options than ever due to continual industry innovations to meet market demands for impact, speed, efficiency, and sustainability. For high-end products, hot foils and metallic substrates are still the top choice for characteristi...
As consumers, we tend to equate certain design elements and surfaces in packaging with quality product. Embossed foil stamping, gorgeous substrates, and high-end materials have proven appeal in crowded retail environments. Basically, packaging that s...
Wall calendars are a standard year-end promotional strategy for companies that sell substrates. Designing a calendar that will command precious wall real estate is the challenge. For 2013, I had the task of creating a calendar for ITW Foils to showcase their i...
Print and packaging design professionals often wonder about the advantages of cold foil over hot foils. Cold foil is not a replacement for hot foil but instead an opportunity to expand the use of foil into more markets and applications. While h...
I'll admit it—I like shiny things. Shimmering, reflective surfaces beguile and tempt me. As an art director and artist, I have a passion for unique and beautiful surfaces—the juxtaposition of a brilliant, rich metallic atop a matte texture, intricate foil embo...