There is a sense of responsibility behind the development of P311.
The coding market, with it’s explosion in applications and printers being installed in the market over the last years, became more complex and very unpredictable with the quality of many materials that are expected to be printed or marked.
The number of applications where the traditional high speed wax resins would is just not enough has increased.
The need for a reliable however flexible and high speed solution have also increased.
This may not be the largest volume application or even the easiest market to play; it is for sure a market that scarce for alternatives and P311 was launched to service the market and to increase the confidence of the industry in Thermal Ribbons alternative for coding.
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